Saturday, September 20, 2008

Bud Light at MSSU?

One part of PR is trying to create an image for a customer or business. What kind of image is Missouri Southern putting out when they are sponsored by Bud Light, yet they dont allow drinking on campus. Missouri Southern has needed some sort of image face lift for a very long time and I think Buld Light could pave the way for a more college-life friendly MSSU. Tailgate parties at other colleges create such school spirit and increase attendance at sporting events, it would be so great if Missouri Southern could take part. But if Missouri Southern is so against that image, then why are they allowing Bud Light to advertise all over the stadium?

1 comment:

Anonymous said...

Wow, I completely agree here. Just the fact that Missouri Southern is a dry campus does turn a lot of people away. A lot of in-coming students are looking for the college experience that you see on TV, but they aren't going to get it here. Southern may find that there enrollment rates would increase if they would change this.